Heading to a West End show? Start your visit right with great pizza, unbeatable value, and a warm welcome in the heart of Soho.
ANY PiZZA
+ SOFT DRiNK
Show your West End ticket
Only valid at ICCO SOHO • 23–24 Greek Street, W1D 4DZ
The best-value pre-theatre meal in Soho. Perfect before a West End show. Quick, generous, and absolutely delicious.
ANY PiZZA
+ SOFT DRiNK
Show your West End theatre ticket on the day
Any valid West End show ticket counts. Just present it at the counter before or after ordering.
Choose any pizza from our full menu
All our signature pizzas qualify, from classic Margherita to loaded Pepperoni. Vegan and veggie options included too.
Includes a soft drink of your choice
A refreshing drink included in the deal. A great way to kick off a great time out.
Dine in at ICCO Soho
Sit down and enjoy at 23-24 Greek Street. Fast, friendly service because we know you've got a show to catch.
Valid only at ICCO Soho at 23-24 Greek Street, London, W1D 4DZ. One deal per person per visit. Ticket must be shown on the day of the performance.
Three easy steps to the perfect pre-theatre pizza.
Get your West End tickets sorted. There are dozens of incredible shows just minutes away from ICCO Soho.
Head to 23-24 Greek Street before your performance. We're open from 10am daily, so there's plenty of time for a proper sit-down meal.
Show your West End ticket, choose any pizza and a soft drink, and enjoy a fantastic meal for just £10. Simple as that.
Everything you need for a great start to your West End visit.
We know you have a show to catch. Our team moves fast so you can relax.
Any pizza + soft drink for £10. One of the best deals in London's West End.
Located on Greek Street in the heart of Soho, within walking distance of most West End venues.
100% halal menu. Vegan & veggie picks. Great for groups, couples, and families alike.
Every pizza base is handmade fresh fermented between 24 - 48hrs in our kitchen each day. Light, crispy, and absolutely delicious.
ICCO has been a neighbourhood staple for over 25 years. Rated 4.7 on Google Reviews by thousands of happy customers.
ICCO Soho is perfectly placed for a pre-show meal. Here are some of the iconic West End theatres close by.
Shaftesbury Avenue, W1D 5AY
A classic West End venue hosting major musicals and productions, just minutes from ICCO Soho.
21 Dean Street, W1D 3NE
A vibrant venue for comedy, theatre, and cabaret, practically around the corner from ICCO Soho.
Shaftesbury Avenue, W1D 7ES
One of London's most storied theatres, home to acclaimed West End productions and performances.
Shaftesbury Avenue, W1D 6AR
A prestigious venue on Shaftesbury Avenue, regularly hosting top-tier West End productions.
210 Shaftesbury Avenue, WC2H 8DP
The largest independent theatre in the West End, within easy reach of ICCO Soho.
Throughout the West End
Dozens of world-class shows are on any given day. All roads lead to ICCO Soho first.
Your pre-theatre pizza destination in the heart of London.
Address
23–24 Greek Street
London, W1D 4DZ
Opening Hours
Sun–Tue: 10am – 12am
Wed–Sat: 10am – 3:30am
Phone
020 3576 2343Nearest Tube
Tottenham Court Road (Central and Northern lines), 5 min walk
Leicester Square, 6 min walk
Come to ICCO Soho, show your West End ticket, and enjoy any pizza + soft drink for just £10. See you before the show.
ANY PiZZA
+ SOFT DRiNK
23–24 Greek Street, London, W1D 4DZ · 020 3576 2343
